IceHL Rebranding This Summer?
Got a question for all my IceHL fans out there. I've been talking about putting a handful of teams up for rebranding or relocation this summer. But my question is this: should we do it now or wait?
If you don't mind, please take a moment to read through this before you vote.
We just finished designing jerseys for all of our original 30 teams. They're all now fully branded. Does it really make sense to start rebranding teams before we've even gone through a full season?
Truthfully, none of the existing teams are that bad that they require an immediate overhaul. So I'm suggesting that we wait until next summer when the IceHL Project will have a lighter load. However, I'm still open to hearing your suggestions.
Please vote in the poll above. And if you'd like to elaborate, please leave a comment.
I won't deny that part of this is me wanting to take a breather. The jersey design contests have kept me extremely busy over the past several months and I wouldn't mind a break. But that's just a small part.
My main concern is that we'll be making a number of jerseys that were just designed obsolete. Seems like a waste. I say once we finish with the expansion teams' jerseys, we take a break from the IceHL branding process and pick it up again in 2013.
I also have some other big plans for 2013 which involve creating a new secondary league called IceHL WORLD which would feature teams in cities outside North America. More on that later this year but I always welcome suggestions. Thanks for reading!
Chris
Hi all. The lack of updates since this post should probably indicate that we are not moving forward with any rebranding projects this summer. They will be pushed to next summer instead. Also, in the next day or two I will be launching the Expansion jersey design contest. Stay tuned!
Reader Comments (24)
This is a little off topic but when are you gonna start taking expansion team jersey designs, Chris?
Whats the word on this? It's funny the big difference of opinion between the logos -- I disagree with almost every ones opinion on this board...Dallas, Detroit, and Chicago in my opinion are in dire need of a re-do. No offense to the designers, I just don't think they had much to work with. It's also interesting how many firearms are featured in logos -- no way Regina's logo passes in todays PC world.
As Boulder's GM, I can say the team doesn't need a rebrand. The logo is fine. The jersey, while not my first choice, is fine.
Hi all. The lack of updates since this post should probably indicate that we are not moving forward with any rebranding projects this summer. They will be pushed to next summer instead. Also, in the next day or two I will be launching the Expansion jersey design contest. Stay tuned!