Saturday
Nov102007

Mailbag: Canucks Logo

I got an email this morning that really made me think.

Hey, love your website,
Do you think that the canucks have a good logo?


That question is so simple yet the answer is so complicated.

Whether you consider the logo to be the orca alone or with the city name arched above it, the long and short of it is I don't really have an answer.

From a personal standpoint, while I do think it is a strong logo, at the same time I feel it could be so much better and so much more representative of the city and the team name.

Having said that, I think the person asking this question would be better served by getting a response from the readership here at NHLToL. For the most part, you guys know your stuff and have very strong opinions. I think they should be heard now.

Let the debate begin!

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Reader Comments (26)

The wordmark is too big, and having the city name on the home jerseys is simply unnecessary. At the very least switch it to 'Canucks' or something.

Sephiroth - the orca logo is NOT inuit. The 2010 logo is Inuit, the Canucks logo is NW-Coast native. Why the hell they took inspiration from an indian culture that's nowhere even close to Vancouver as the logo for the Olympics when they already have culturally-rich native groups with highly-recognizable art in their own backyard I'll never know.

Nov 15 · 9:34 PM PST | Unregistered CommenterMatthew

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