NHL Tournament of Logos

Entries in match (210)

Monday
Jul162007

Thrashers vs Devils


vs
THRASHERS
DEVILS
4-3
7-1

The Aesthetics
The Devils have a great-looking logo by most standards, but it's very flat. Despite the hockey stick in the logo, this one goes to the Thrashers
Thrashers

The Nickname
The Devil is evil and powerful. A little bird like a Thrasher doesn't stand a chance.
Devils

The Analysis
Both logos are effective and appropriate and don't lose any points there. So we look to the underlying stuff like the subtle "NJ" in the Devils logo and the blatant and annoying hockey stick held by a bird in the Thrashers. I think you know where I'm going.
Devils


WINNER
2-1

 

Monday
Jul162007

Wild vs Sharks


vs
WILD
SHARKS
6-0
4-4

The Aesthetics
I don't think it really even requires an explanation. The Wild logo just has so much to offer in such a small space. The Sharks logo has a broken hockey stick on which the tape doesn't even go around the stick.
Wild

The Nickname
You can make the case that Sharks live in the Wild. But its still dangerous for them.
Wild

The Analysis
I've talked before about how much the Wild logo manages to work in. The Sharks logo is all right but its not as fierce as it could be. And there's an awful lot of black used. It's a decent enough logo but perhaps it can get this point against another team.
Wild


WINNER
3-0

 

Sunday
Jul152007

Flames vs Stars


vs
FLAMES
STARS
7-0
3-3

The Aesthetics
I really think the Stars logo would be so much improved if they did away with the words in it. Still it's in part the reason why this point goes to the Flames logo.
Flames

The Nickname
Burning hot Flames and a burning hot Star. Now that seems like a draw. But in fact, fire is just part of a star. There's so much more.
Stars

The Analysis
Appropriate logos. Strong colors. I like them both. The Stars logo needs a bit of work. Liven things up. Bring it into the 21st century a little bit. The Flames logo can probably stay like it is forever. Nothing wrong with that. Its staying power will help give it this point.
Flames


WINNER
2-1

 

Sunday
Jul152007

Maple Leafs vs Devils


vs
MAPLE LEAFS
DEVILS
1-7
6-1

The Aesthetics
The disparity in the records of these two logos is rather apparent. However, look at them and you think hockey instantly. I'd say that they're recognizable to almost anyone on the continent. Still, this point is about looks. I've said over and over again that the Maple Leafs logo would be great if not for the team name in it. That remains true. Perhaps we'll have something new presented to us this summer. No official word from the team yet.
Devils

The Nickname
Those little Maple Leafs keep getting the raw end of this deal. But then we are talking about the Devil. Everything up in flames.
Devils

The Analysis
Here we have classic hockey logos that have been around for decades. That doesn't mean they couldn't use an upgrade, though. The Devils logo is great and though it doesn't really need it, a slight modernization wouldn't hurt. The Maple Leafs, on the other hand, need to get their name out of their logo. Otherwise, the leaf silhouette is awesome. Maybe next time.
Devils


WINNER
3-0

 

Sunday
Jul152007

Bruins vs Senators


vs
BRUINS
SENATORS
2-2
4-2

The Aesthetics
So while most teams have are at least halfway through the tournament, these two aren't. The Bruins actually have the fewest overall, this being only their fifth. So we'll be seeing them a lot in the final weeks of the competition. As far as aesthetics, the Bruins logo is simple and strong. Though it may not seem like it, the recent update makes a big difference. I hear a new Senators logo is in the offing and I wouldn't be sad to see this one go.
Bruins

The Nickname
Bruin mauls Senator. That would be an interesting newspaper headline.
Bruins

The Analysis
This is where the Bruins are unable to sweep. I see a "B" there which could stand for Boston or Bruins, but nowhere do I see an actual bruin. For that, you have to look to the new shoulder patch, which personally, I'd rather see on their crest. The Senators is as close as we'll come to logo that's appropriate to the name.
Senators


WINNER
2-1

 

Saturday
Jul142007

Devils vs Capitals


vs
DEVILS
CAPITALS
5-1
4-2

The Aesthetics
The Capitals logo is really not much more than a wordmark and it may be solely for that reason that the point here goes to the Devils. However, the Devils have a pretty killer logo and we'll say that's why they get the point.
Devils

The Nickname
Is the Devil even on the same level as a Capital? He could swallow the entire place into pit of fire.
Devils

The Analysis
This Capitals was just introduced less than a month ago by the team. I think it still needs work. Still, its one redeeming quality is the three stars above the word Washington. They represent the D.C. flag. However, they get a little drowned out by the blatant and unnecessary use of a hockey stick and puck. I'm all for tradition and remembering where you came from, but this is just bad. Regardless, I'm still loving the "NJ" that makes up the red devil in the Devils logo. I'm not saying it can't use an upgrade or "modernization" but it definitely wins this match.
Devils


WINNER
3-0

 

Saturday
Jul142007

Canucks vs Blackhawks


vs
CANUCKS
BLACKHAWKS
3-5
2-8

The Aesthetics
I like the proportions and shapes of these logos but I think the winner in this category is plain to see. With cool colors a simple, unique design, the Canucks take it.
Canucks

The Nickname
Chief Blackhawk and his savage ways. A Canuck wouldn't stand a chance.
Blackhawks

The Analysis
In this category, the first thing I look at is whether the logo properly fits the team's name. Here, the Canucks logo features an orca. Not quite what I had in mind. I then look to see if the logo in any way references the team's home city. There's a case to be made that the whale references the Pacific northwest region while the "C" could not only stand for Canucks, but Canada as well. In fact, three of the six Canadian teams have logos built from the letter "C." It might be a stretch to give the Canucks this point, but there's just too much going on in the Blackhawks logo.
Canucks


WINNER
2-1

 

Saturday
Jul142007

Flyers vs Thrashers


vs
FLYERS
THRASHERS
4-7
3-3

The Aesthetics
You can tell these two logos come from very different eras. Both of are strong hockey logos but when it comes to the look and use of color, the Thrashers beat out the Flyers in that area despite the blatant use of a hockey stick.
Thrashers

The Nickname
You could say a Thrasher is a Flyer. But the Thrasher sounds much fiercer.
Thrashers

The Analysis
This is where the Thrashers logo gets in trouble for its hockey stick. At the same time, its where I give credit to the Flyers logo for the "P" that does Philly proud. I also like the simplicity in the Flyers logo but the sharp, tapered points in the Thrashers logo work in its favor. Still the Flyers have one of those classic sports logos that will be around forever, I'm sure.
Flyers


WINNER
2-1

 

Saturday
Jul142007

Stars vs Red Wings


vs
STARS
RED WINGS
3-2
2-6

The Aesthetics
The Stars logo is mostly made up of the team name with the "A" in Stars making the tip of the star. In comparison, the Red Wings logo may be more detailed but is cleaner and better-looking as logos go.
Red Wings

The Nickname
As usual, giant ball of fire versus anything yields a predictable result. The Star burns up the Red Wing.
Stars

The Analysis
This one is actually a bit more difficult to decide than it may seem. While both logos obviously portray the name well, its the way they symbolize where they're from that grabs my attention. The wheel attached to the wing references Motor City but at the same time, the big "lone star" in the Stars logo makes me thing Texas. It's kind of a toss-up but ultimately those 11 letters in the Stars logo will be the detrimental factor for it.
Red Wings


WINNER
2-1

 

Friday
Jul132007

Blue Jackets vs Blues


vs
BLUE JACKETS
BLUES
4-1
4-4

The Aesthetics
Sometimes you can feel action in a still logo and I feel it in the Blue Jackets logo — in a good way. It's a very smart logo with appropriate attention to detail. I like the two-tone blue in the Blues logo but its not quite enough to steal this point away.
Blue Jackets

The Nickname
A Blue Jacket carries a bayonet. A Blues man carries a sax. Do the math.
Blue Jackets

The Analysis
The Blue Jackets name leaves little room to screw up the logo, although you wouldn't know it based on previous logos. This one just makes sense. The Ohio flag more than references the home state of the team while the Blues logo is really little more than a musical note with a wing. I don't really get the wing, but that's not why they're getting swept. The new Blue Jackets logo is just that good.
Blue Jackets


WINNER
3-0