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IceHL: Slight Change In Plans

Just wanted to update everyone on the status of the IceHL project. As you've seen, the final names for the South Division have been posted. You've got the next three weeks to design and submit your logos for that division.

Which brings me to why I'm writing tonight. I expected to have the logo ratings pages posted for the Pacific Division this weekend. Obviously that hasn't happened. The trouble is figuring out the best way to present and rate the logos that have been submitted. The idea I had in mind fell through.

Ideally, you'd be presented with a slideshow which would display each logo set one at a time. You'd rate it and move to the next one. Unfortunately, without some sort of automated process, that is going to take me quite a while to build and I just don't have the free time for it.

So I'm exploring new ideas. That means the logo rating process will not begin this week. It may be next week or later. But in the meantime, we've still got other things to do. Keep the logo submissions coming for the three divisions that are open. I'll be posting the name ratings pages for the Southeast Division tomorrow at some point — haven't had time to build those pages this weekend.

If anyone out there has any ideas for me, I'm all ears. Just drop me a line.

And tomorrow I'll be offering a preview of the logos available for the Central Division. Surprisingly, there were a lot fewer submissions for this division. There were 42 submissions for the Pacific Division yet only 24 for the Central. They're quality designs for the most part but it just means you won't have as much to choose from.

While I'm here, I thought I'd address a minor issue that seems to have popped up regarding team names. I mentioned earlier not using the Houston Apollos because there was an old Central Hockey League team with that name. Others have asked why I didn't disqualify the Montreal Olympiques for a similar reason — the Gatineau Olympiques of the QMJHL. The answer is in the city. It's that simple.

I'd prefer not to use the same identity of a team that already exists whether it be pro or semi-pro — especially in the hockey world. You can complain all you want about how the rules don't seem to be evenly applied — and I know there are those of you that will, but I don't look at things as black and white. I look at what's relevant to a situation.

I hope that helps explain things. I'd be happy to answer any other questions by email.


IceHL South: Final Names

The final names for the IceHL's South Division are in! Hundreds of you made your voice heard by rating the finalists for each franchise. So here are the winners.

  • Boulder BEASTS
    average rating 3.19/5 by 305 people

  • Dallas OUTLAWS
    average rating 3.53/5 by 368 people

  • Houston HELLCATS
    average rating 2.84/5 by 371 people

  • New Orleans GATORS
    average rating 3.51/5 by 309 people

  • Salt Lake City SCORPIONS
    average rating 2.96/5 by 347 people

I would like to point out that the Houston name with the highest rating was actually the Apollos but upon further research I discovered a couple of teams, including a past Central Hockey League team with the same name. Hellcats was the second highest rated.

Based on these names, your task — should you choose to accept it — is to brand the franchise. You choose the color scheme and design primary, secondary and script logos around that. Additional logos may or may not be included in the voting process.

Submit your logo art by email to me at Do not post links to artwork in the comments. They will be deleted and not considered for use in this project. I'm also outlining guidelines for submissions below. If you don't follow them, your work will probably not be included.

South logo submission deadline: November 8

If you want your submission included, follow these instructions:

  • DO NOT STEAL ARTWORK. Logos copied or adapted from professional trademarked logos will not be permitted.

  • Submit three (3) logos: primary, secondary and script. Use a white background. If your logo requires a white outline (think Lightning or Capitals), then use a gray background with the white outline included. ALL 3 LOGOS will be used in the voting process. If you leave out one, your work may be disqualified.

  • Submit vector art if possible. I will accept .ai, .psd and .pdf files. If you cannot submit vector art, you must be able to provide high quality images in .jpg or .png files ONLY. All other file types may be disqualified.

  • You must include your credit within the graphic itself as well as the email. This can be your real name or a pseudonym. I need them in both places so I can easily search my email to find your artwork and email address. Failure to do so may result in disqualification.

  • By submitting your own original artwork to any Icethetics email address, you agree to grant permission of its use for online or print publication by Icethetics. Do not watermark your logos or they will be disqualified.

  • No jersey concepts, please. That will be a later step in this process.

I tried to be specific here but I'm happy to answer any additional questions you may have via email. I was very clear about this but keep in mind that if you do not properly follow the instructions above, your work will likely be disqualified. So read them carefully.

Just so everyone is aware, when it comes time to choose a logo for each team, the process will work basically the same as the name ratings. Logo rating pages will be posted for each team and up to 20 logo submissions will be available to rate. I'm sorry I can't include more but this assures that all worthy submissions will get a fair shake.

The difference here is that once the rating period has ended, there will be a vote on Icethetics of the top 3 rated logos for each team. This assures that we choose the logo everyone wants.

Start submitting your logos!


Phunny Photos

I was going through photo galleries from last night's games and came across some pictures that, while not all that relevant to Icethetics, were pretty funny so I thought I'd share them anyway.

This one looks normal enough.

Now enlarge the picture and look just above Mike Richards at the woman wearing green.

Miikka Kiprusoff appears a little vulnerable.

His eyes don't show it.

The Oilers' web site credits Steve MacIntyre's fight last night with changing the momentum of the game.

I wonder if his facial expression helped at all.

I got a kick out of those. Hopefully you did too.


Coyotes Third Jersey Leaked!

The leaks just keep coming. Now we're getting our first glimpse at the new third jersey for the Phoenix Coyotes. I revealed the leaked image during tonight's Live Chat but not before first giving readers a 30-minute history lesson on the uniforms of the Coyotes franchise.

We went all the way back to 1972 and the Winnipeg Jets. But I won't bother with that here. If you're interested in it, check out the replay of the Live Chat. But first, here's the picture.

Just like we suspected, it's got the previously leaked logos featuring the leaping coyote and the coyote paw.

It's also got an unusual striping pattern around the sleeves which I'll have to see on a player before I form any opinions about. But otherwise, I think it looks great. The black works. It's got a clean, simple look and fits in well with the Coyotes home and road sweaters. And that's really all you can ask for.

What do you think? Leave a comment.


Icethetics Live Chat VIII


Icethetics Season Preview, Part VI

Now more than a week into the regular season, I'm not so sure this still qualifies as a "preview" anymore. But it required a lot of research and for each team to have played at least a handful of games. Why? Part 6 of the Icethetics Season Preview is new goalie masks!

Let's dive in, starting with the biggest and most controversial. Martin Brodeur. The man has worn the same mask design for nearly his entire career — until this season. And he only made one change.

The devil design culled from the New Jersey Devils' logo has been on his head for years. This year it's been replaced by a stylized MB30 to promote his new web site.

Still, Brodeur has one of the classic mask designs left in the league. And speaking of classic, Dwayne Roloson and Mathieu Garon will have special masks and equipment for games in which the Oilers' wear their third jersey this season.

Below you can see pictures of Garon's new regular and vintage masks along with Dwayne Roloson's new Grant Fuhr-inspired retro mask.

And while we're on third jerseys, Cam Ward has updated his mask to go with the Hurricanes' new third jersey.

He's even got the new black and grey shoulder patch logo on the back of his helmet.

Some goalies got new masks because they got new teams, like Alex Auld, Andrew Raycroft, Olaf Kolzig, Cristobal Huet and Patrick Lalime.

Some stayed with their teams but got new masks anyway, like Rick DiPietro, Martin Gerber, Miikka Kiprusoff, Tim Thomas and Henrik Lundqvist.

Curtis Sanford let the fans redesign his mask. And Peter Budaj just likes The Hulk.

The other big one is Roberto Luongo whose design really hasn't changed, but he did add that captain's C to the chin. I posted a picture yesterday.

That's really all I thought were worth pointing out. If you think there are others, email me pictures and I'll add them to the post. In the meantime, here's that list I was telling you about.

If I missed anybody, let me know and send a picture so I can add them. And as you may have noticed, I'm not counting rookie goalies. I'm just talking about established goalies with mask changes.

And so officially ends the Icethetics Season Preview. Hopefully we'll do it all again next October!


Third Jersey Leak Tonight

During tonight's Live Chat right here at Icethetics, I'll be leaking a brand new third jersey we haven't yet seen. And since we've already seen third jerseys for 11 of the 18 teams unveiling them, that leaves just seven more.

In the poll to the right, cast your vote as to which sweater you think it'll be. I'm kind of curious to see what the consensus is. Do you think it'll be the Stars, Kings, Islanders, Senators, Coyotes, Penguins or Sharks? It will be one of them and I'm really excited about it and I think most of you will like it.

So vote and then come back tonight at 10 PM eastern (that's 9 central, 8 mountain and 7 pacific). I know it's Saturday and that usually means game night, but if you're like me, you're stuck at home anyway watching hockey on TV. (Hopefully the Lightning don't plan to go 0-5 to start the season.)

By the way. Check back shortly. Part 6 of the Icethetics Season Preview will be posted tonight!


Another Third Jersey Leak?

I've scheduled a Live Chat for Saturday night at 10 PM EDT for those of you who can make it. And this time I have something to tantalize you with. I'll be showcasing a leaked image of yet another highly anticipated third jersey. And let me assure you it'll be worth the wait.

Which team is it? That'll be a surprise. But I will tell you it's one of the teams whose jersey we haven't seen yet. Could it be the Stars, Kings, Islanders, Senators, Coyotes, Penguins or Sharks?

Be here at Icethetics Saturday night at 10 to find out and be the first to see it!


Sun Picks Up Canucks Third

Icethetics and the leaked picture of the Canucks' new third jersey has made it to the home page of the Vancouver Sun this afternoon. Check it out! And here's the full story.

I spoke with the Sun's sports editor earlier today and he told me folks in Vancouver get really pumped over stuff like this. So I was happy to provide a non-watermarked image to them.

For those in Vancouver, I'm told the image may be appearing in print tomorrow. So keep an eye out for it and be sure to buy a copy of the paper!


Helmets Fighting Cancer

A couple of people wrote in asking about the stickers appearing on the backs of players' helmets. Since the Vancouver Canucks seem to be a hot topic as of late, I'll use them in my example.

For most teams, players are wearing two decals on the backs of their helmets. On the right, the NHL shield and on the left a square logo you can only make out up close. It's the Hockey Fights Cancer logo. However, for the Canucks, they're wearing both decals on the right side while they wear a tribute decal for Luc Bourdon on the left.

That's the back side of Alex Burrows, demonstrating this quite nicely. Goalie Roberto Luongo isn't bothering with the NHL shield but he does have the HFC and LB decals on the back of his mask.

And while we're on the subject of Luongo, he's either got a second mask or he repainted it to make the C on the chin white instead of blue.

Luongo was named captain of the Canucks but league rules prevent him from wearing the C on his chest.

Back to helmets for a moment. A couple other readers noticed that the Dallas Stars have made some modifications to the logo on theirs.

The green star within the gold star appears to have gone away in exchange for a large gold star on the black helmets.

Meanwhile, I can't tell if the star on the white helmets is still green or has been switched to black. Not enough good photos out there. But many have asked whether this is a sign of things to come in Dallas. Will the green go away completely, forever severing ties with the North Stars? I sure hope not.

By the way, the wait is almost over for Part 6 of the Icethetics Season Preview. It's coming this weekend.

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