QMJHL: Sherbrooke Rises from the Ashes

Sherbrooke Phoenix jerseys unveiledThe QMJHL's only U.S.-based team shut down over the summer, but a new one will be resurrected in that franchise's old home next fall as the Lewiston MAINEiacs give way to the Sherbrooke Phoenix.

The club's new name, logos and uniforms were unveiled at a press conference today, according to this release written in French (translated). Click here for more photos from the event.

As you may have read in the (incomplete) Icethetics Season Preview, the league bought out the floudering franchise after last season and ceased operations.

At the same time, it announced an expansion franchise had been awarded to Sherbrooke, Quebec and an ownership group led by ex-NHLer Jocelyn Thibault to begin play in the 2012-13 season. I find it a little weird. Why end the lineage of one of the league's oldest franchises? Why not simply transfer the franchise? (In the end, I'm sure it all comes down to money.) As I wrote in the Season Preview post...

The franchise itself is actually one of the QMJHL's oldest. The Trois-Rivieres Ducs were a founding member of the Q in 1969. They were renamed the Draveurs in 1973. In 1992, the club relocated to Sherbrooke and became the Faucons for six seasons. In 1998, the name was changed to Sherbrooke Castors. The club moved across the border into Maine in 2003.

There had been speculation that one of the previous Sherbrooke monikers would make a comeback, specifically Castors or Faucons. But as it turns out, they went the more literal route for a team that's "rising from the ashes." Of course this will be confusing for folks in Quebec if the Phoenix Coyotes end up moving there. (Kidding!)

Here are the other logos that were on display at today's unveiling.

Sherbrooke Phoenix secondary logos

Brilliant logos and a fantastic overall look for this team. I'm impressed. But are you noticing a trend? Two other Q teams, the Armada and Olympiques, introduced monochromatic logos this season, just like the Tampa Bay Lightning and Los Angeles Kings. Seems like a trend toward less color. If so, I'm not sure that's a good thing.

But when you look at Sherbrooke's jerseys and logos, it's clear they're still a three-color team: dark blue, powder blue, and yes, that's the trendy vintage white rather than actual white. Don't get me wrong. I think these colors look great together, but they tick all the boxes in terms of what's "in" right now.

A local creative agency called Lubie designed the new brand (with an awesome video), which appears to have been influenced by the municipal coat of arms of the city of Sherbrooke, Quebec.

Anyway, what do you think? How is this not a great look for a hockey team?

Rangers' Classic Jersey Coming 11/28

Exactly a week after the Philadelphia Flyers unveiled their 2012 Winter Classic uniform, the New York Rangers have announced they will do the same. The event will be streamed online for fans.

The unveiling is scheduled for Monday, Nov. 28 at 4 PM ET. Details of the jersey have been well guarded, but that hasn't stopped more than a few rumors from making the rounds. One such rumor is this design, which is what I currently believe to be accurate:

Rendering of rumored design of New York Rangers' 2012 Winter Classic jersey / icethetics.info

We'll see on Monday if it proves as true as the Flyers jersey leak.

The following information about the unveiling was posted on the Rangers' website:

Fans can log on to Blueshirtsunited.com and Facebook.com/nyrangers to tune into the live streaming jersey unveiling which will feature select current players and will be hosted by MSG Network talent Dave Maloney and Al Trautwig. Official Winter Classic jerseys will be available for purchase beginning December 5th at Madison Square Garden.

If you're unable to watch the stream, just check back here for pictures on Monday. In the meantime, feel free to share your thoughts about what we should expect for the new sweater.

Oh, and Happy Thanksgiving to all my American readers!

Flyers Unveil Winter Classic Jersey

Modeling the new sweater / Schuyler BaehmanAfter a long wait, the Philadelphia Flyers finally unveiled their 2012 Winter Classic sweater. And interestingly enough, it lived up to the leaks.

The new sweater has no place in Flyers history, but then neither did the Bruins' or Penguins' second outdoor game uniforms. Though unlike those teams, this one isn't even based on anything in the team's 44-year history.

And to explain a little about why that's the case and what inspired them, here's a what the team has to say:

Designed by Reebok, the jersey’s primary color is the team’s current recognizable orange with secondary colors black and a vintage off white.

The Flyers primary front crest and player numbers are executed in rich felt black and vintage white appliqué. The player name and number name bar is a contrasting off-white color on the core orange jersey body.  This is a design element unique to the Flyers current and past uniforms.

The shape of the jersey consists of a new silhouette and striping pattern that has never been worn by the team in its history. The heritage striping is inspired from a sock design worn by the Flyers in the late 1980's. A very strong retro inspired neck lace closure will ground this jersey’s place in NHL Winter Classic uniform history. 

So, striping from a sock design, eh? All right. Can't say that's not getting creative.

Flyers Winter Classic jersey unveiling — photo gallery

I like the black shoulders. It's an element that's never been part of a Flyers uniform and I've always thought it should be. It's a good look. Overall, I'm a fan of the design. You've heard me bemoan the "vintage white" to no end (and I still don't like it here) so there's no need to go on about that.

But that's just my take. What about yours?

Update on Tuesday · Nov 22 · 2011 | 1:13 PM PST by Chris

Here's another, more complete look at the Flyers' full Winter Classic uniform.

The photo of the back comes from the Flyers' official website. The shot on the right of the full uniform on display at the arena comes from @kevind182 on Twitter.

Flyers Revealing New Sweater 11/21

The wait is almost over for the official unveiling of the Philadelphia Flyers' 2012 Winter Classic jersey. According to the NHL, it's happening in just three days.

On Monday, Nov. 21 at 11:30 AM ET, last week's leak will either be proven right or wrong. (But I'm pretty sure it'll be right.) The uniforms will be modeled by players at Citizens Bank Park, home of the outdoor game on Jan. 2, 2012.

Personally, I'm steadfastly standing by this design, which surfaced last Thursday:

We're still waiting on something solid from the Flyer's Winter Classic opponent, the New York Rangers. It doesn't seem like they'll be ready to unveil in time for the Black Friday shopping rush. However, earlier rumors are still holding up, based on T-shirt designs available in the NHL's online store.

Winter Classic T-shirts on sale look a lot like the leaks / shop.nhl.com

Some people refer to these types of tees as "shirseys" — as in a shirt that's meant to resemble a jersey. It doesn't have any of the striping, so it's nothing definitive, but so far the Flyers leaks have been a match.

I wouldn't think the Rangers would wait until game day to unveil the jersey as they'll want to get the word out so fans can buy them before the Winter Classic. But we'll keep waiting. This is actually the longest we've had to wait. In the past, Winter Classic jerseys have been unveiled over the summer at the press announcement, or before the first week of the hockey season.

Islanders Unveil Black Third Jersey

I'm not going to say it. You know what I'm talking about.

The New York Islanders officially unveiled their new third jerseys to fans and media tonight at their team store inside the Nassau Coliseum. And as it turns out, all of the previous leaks were right on the money as the club introduces two new colors to its pallette — black and grey.

Check out the Islanders' official Flickr account for photos from the event.

The sweater will make its game debut a week from tonight when the Isles host the Philadelphia Flyers and again two days later on Black Friday. They also released a complete schedule detailing the 12 nights they'll be seen throughout the season.

• Wed., Nov. 23 – vs. Philadelphia Flyers
• Fri., Nov. 25 – vs. New Jersey Devils
• Sat., Dec. 10 – vs. Pittsburgh Penguins
• Fri., Dec. 23 – vs. Toronto Maple Leafs
• Thurs., Jan. 12 – vs. Philadelphia Flyers
• Sat., Jan. 21 – vs. Carolina Hurricanes
• Sat., Feb. 4 – vs. Buffalo Sabres
• Mon., Feb. 20 – vs. Ottawa Senators
• Sun., Mar. 4 – vs. New Jersey Devils
• Tues., Mar. 13 – vs. Washington Capitals
• Sat., Mar. 31 – vs. Boston Bruins
• Thurs., Apr. 5 – vs. Winnipeg Jets

No Western Conference teams will face the Isles in black this season.

Islanders Third Jersey Unveiling photo gallery

I stand by my earlier position on this jersey. While it may be one of the ugliest the Isles have ever worn — and that's saying something — I like that they've decided to use the third jersey for its intended purpose. It shows off an alternate look, completely different from what we're used to seeing.

Having said that, I think I know where these comments will go...

Holy crap, check out the pants!

Update on Monday · Nov 21 · 2011 | 10:11 AM PST by Chris

There was another link I wanted to make sure got included in this post. After the unveiling, the Islanders posted an article about the creation of the the third jersey. 

Here's an excerpt from it:

Terry Goldstein, the Islanders' Director of Retail Operations, said the Islanders started working on the Third Jersey prototype a year ago and ultimately landed on the Black Jersey after getting feedback from the Islanders organization and players. 

“We view this (third jersey) as just a fun, alternative jersey,” Goldstein said. “With our white and our blue jerseys we look back at our history, and with the black jerseys, we’re looking forward.”

The Black Jersey has the team’s name across the front with the player’s number below. The numbers also appear on each sleeve as well as on the back. The top of the jersey is gray with the traditional Islanders logo on each shoulder.

The collar and edges of the sleeves are royal blue which matches the team’s royal blue helmets and gloves. The jersey has a gray, orange and blue triangle under each arm and matches the new black pants that will feature an inverted triangle directly below, creating a diamond.

The National Hockey League allows teams to introduce a new jersey idea every three years. Originally, there were nine designs for the third jersey.

The last line was an interesting tidbit for us to hang onto. Appparently third jerseys can be swapped out every three years. We already know Ottawa and Toronto have taken advantage of that rule. They each launched thirds in 2008, wore them for three seasons, and launched new ones this year.