Jets Jerseys Coming 9/6

Just past noon in Winnipeg today came the tweet we've all been waiting for.

It's true. After much waiting, the Winnipeg Jets will finally unveil their new home and road uniforms to the world in just four days — on Tuesday, Sept. 6. The team's tweet gave no other details about the event, but other media outlets were able to fill in the blanks.

The Winnipeg Free Press reports the unveiling will take place at the 17 Wing Winnipeg base in St. James. The connection to the Canadian Air Force is lost on no one, of course. The article didn't specify the time, but I've read 11 AM Central, for those interested.

RCMP bust jersey counterfeitersBut believe it or not, as far as I'm concerned, that wasn't the most exciting Jets jersey news of the week. Apparently, the RCMP busted up a ring of counterfeiters! Good for them!

It probably goes without saying, but if you were one of the misguided souls who gave your money to criminals, you probably shouldn't count on getting what you paid for.

One weird thing about the bust. RCMP said there were 40 jerseys and said they were worth $12,000. That's $300 a piece if your math skills are failing you. My guess is they're basing that figure not on what the counterfeiters were charging but on what the real authentics will likely cost. Rounded up.

Anyway, as I've pointed out many times before, True North has already said the uniforms look nothing like this and I take them at their word. After all, when the logo leaked, rather than denying it, they quickly threw together a press conference to officially unveil it.

I get the feeling the actual jerseys aren't going to be what anyone was expecting. But we'll find out for sure on Tuesday morning, won't we?

One more jersey to vote on

For the last few months, I've been conducting a series of polls to determine a ranking of NHL uniforms used during the 2010-11 season. In that time, you've voted on all the jerseys for all 30 teams. Except for one, as I discovered when trying to put together the final ranking.

I left out the Calgary Flames' Heritage Classic jersey because I actually set up the Canadian teams' polls just prior to the outdoor game in February. I feel I can't assemble a comprehensive list without a vote on this, so take a look and rate it 1, 5 or 10.

For what it's worth, there's no point to holding a poll for the Montreal Canadiens' Heritage Classic jersey as it was practically identical to their road jersey.

And sorry for the delay on this. The good news is it should be put to bed just in time for the Icethetics Season Preview in a few weeks! Can you believe it's already September?!

Royals unveil new home, road jerseys

Reading Royals unveil new uniforms / FacebookThe ECHL's Reading Royals will sport a new look for the 2011-12 season.

The new sweaters were revealed on the team's website and Facebook page back on Aug. 22. (What? I've been busy.) 

The Royals are affiliated with the Bruins and Maple Leafs but their new uniforms look rather borrowed from a team with which they share a state (the Flyers) and a team which they share a color scheme and similar identity (the Kings). Weird, right?

Still, these are solid hockey uniforms. Let's be honest, you could pick worse teams to emulate. Like almost any fellow ECHL team, for example. So my kudos to the Royals!

Knights bring back the green

OHL Knights new third jerseyThe OHL's London Knights unveiled a new green third jersey on Tuesday. And it looks absolutely stunning. Dallas Stars, are you paying attention?

The new jersey was revealed at a press conference introducing the newly acquired Max Domi — yes, that would be Tie Domi's kid. And what more is there to say about it really? It's just awesome. And a shame no one in the NHL aside from the Wild will be wearing anything like it.

You can read more details about the acquisition of Domi and see video of him trying on the new threads right here.

In other news, I have some links that some readers have shared to further share with the rest of you:

• Brock B. writes in to tell us about the WHL's Lethbridge Hurricanes officially changing their logo. They've been using it on an alternate jersey, but it's getting promoted this season. And it's a blatant rip-off of the Washington Capitals' look. For shame, Lethbridge. Hurricane Watch
• John W. wants us to know that just because there's no Heritage Classic this season doesn't mean hockey fans north of the border won't be treated to some high quality outdoor hockey. The Hamilton Bulldogs will host the Toronto Marlies in the elements this winter. TSN
• And finally, I don't have a link for this, but The Hockey News published its annual NHL logo ranking this week. Naturally, Chicago tops the list. Surprisingly, the Canadiens were No. 3 and the Jets were way too high at No. 8. (It got 4% of the overall vote but that's clearly a soft number.) The Lightning's new logo was dead last. Who do I see about that?

Piece of Jets Uniform Revealed

Photo tweeted by Blake WheelerAs we wait for the Winnipeg Jets to unveil their new uniforms, it seems Blake Wheeler is there for those dying for a leak.

Today, the Jets forward tweeted a photo of what are presumably his new uniforms pants. They're dark blue with the alternate wordmark which was officially unveiled a month ago by the team.

The photo was posted today at about 1 PM Central time to Wheeler's Twitter account, @BiggieFunke:

Here it is...What do you guys think? http://lockerz.com/s/132236390

We still haven't seen the jerseys yet despite the numerous reports of leaks. I'll say it again. Any online retailer claiming to be selling the unreleased jerseys is a fraud. That's really all there is to it.

And you don't have to believe me. The Jets have repeatedly stated that the alleged "leaks" are "not even close" to real thing. This article from Sun Media goes into detail with the club's management.

Here's a good excerpt regarding the third jersey questions:

The Winnipeg Jets will have only two uniforms this coming season: home and away.

Although it’s become common over the past several years for NHL and other pro sports teams to don third jerseys for some games, it doesn’t look like the Jets will follow suit, at least not this year.

“There will likely not be a third alternate jersey this year, just due to the process of getting the main two done,” said Scott Brown, director of communications for True North Sports and Entertainment, which owns the Jets. “We’re going to hopefully focus on the main logos and the main jerseys.”

As far as when you'll be able to get your hands on the actual jerseys, you have more waiting to do:

“The authentic jerseys won’t be available until October, and replica jerseys likely not until November. That comes from the manufacturer,” said Brown. Nevertheless, photos purporting to be leaks of the new Jets jerseys have been circulating on the Internet for weeks.

Brown said a common one showing a dark blue jersey with the main plane logo in the middle is “not even close” to legitimate. The same goes for any other supposed sneak previews.

Over the weekend, I posted graphic representations what all of next season's jerseys will look like, even the unreleased ones — except the Jets. They're the most tightly-guarded jersey designs in history, I think. I'm very impressed with True North, Reebok and the NHL for keeping this under wraps until they're ready.

Speaking of fakes...

Fake Leafs Third Hits the Web

Fake Maple Leafs jersey / LeafsHQThis morning, Jeff of LeafsHQ posted a photo of what appears to be the Toronto Maple Leafs' new third jersey (right). I can assure you this is a counterfeit job.

Even if I hadn't already seen the real jersey myself, it would be quite obvious that this is a phony. I suppose over time you get pretty good at spotting the red flags. For example, the Reebok vector on the sleeve will not be on any new jersey in 2011.

But since I'm able to tell you which details are wrong, I will. First, and most obvious is the crest. On the real jersey, it's a modernized version of that 1967 logo. There's a silver inner-outline and more spacing between the letters in TORONTO.

The top and bottom stripes on the sleeves and waist are thicker here than they should be, and the piping around the wrists doesn't exist on the actual sweater.

Obviously, we're looking at the work of a counterfeiter who's read multiple online reports of the fact that the Leafs' new third will resemble the 1967 jersey. So while this design is on the right track, it's still all wrong. Just thought you should know.

New Looks for a New Season

As a long summer starts winding down, we're now less than a month away from training camps across the NHL getting underway. But before that, I wanted to do a quick run-through of all the new jerseys we'll be seeing this fall. And believe it or not, I have a few surprises in store.

Edmonton Oilers

Fans have been begging for it for years, and the Oilers have responded. This new road jersey pays tribute to the original white sweater the Oilers wore from their NHL inception in 1979 to 1996.

Florida Panthers

Like the Oilers, the Panthers are fixing their uniforms as well by returning to their roots with a red home uniform. The chest and sleeve piping as also been removed from both the home and road sweaters.

Though the red sweater was unveiled at the draft, the road jersey design below is still unofficial. We know the blue piping is going away but it's not clear if the jersey will see any other changes.

Los Angeles Kings

The Kings are undergoing an identity overhaul in 2011, though they're only adding one "new" jersey. The white road sweater is based on the black alternate which launched in 2008.

Nashville Predators

The Predators are also making sweeping changes by introducing new home and road jerseys.

New York Islanders

We got our first glimpse at the Isles' new third jersey when a prototype design was leaked recently by a former team employee. But I've recently been made aware of some new details and can confirm report this is what the final version looks like. (Accidentally broke one of my own rules there. I can't "confirm" anything. That's for the team to do. However, this is an accurate representation of the final design.)

Ottawa Senators

We've known for some time that the Senators have had a Heritage Jersey in the works, meant to pay tribute to the original Senators from the 1930s for their own 20th anniversary season. You got your first look at a photocopy of the design earlier this month. This is what it looks like in color.

The shoulder patches have been the source of much of the speculation surrounding this jersey since the team itself offered up a sneak peek back in March. I can report that there are two of them, both in the shape of a shield. One reads Ottawa Senators, the other is in French: Sénateurs d'Ottawa.

Pittsburgh Penguins

The Pens will be promoting their 2011 Winter Classic jersey to alternate status this season. It replaces the light blue third which debuted at the 2008 Winter Classic.

Tampa Bay Lightning

The Lightning unveiled their new branding back in January but the jerseys still aren't available in stores. Here's a refresher of what they'll look like.

Toronto Maple Leafs

And finally, one of the worst kept secrets of the summer has been the Leafs' new third jersey. It pays tribute to the 1967 design which was only used for a few seasons. Take note of the silver inner-outline of the throwback leaf crest. Other than that, it's practically identical to the old jersey.

Obviously, the odd man out on this post are those elusive Winnipeg Jets jerseys. Plenty of you have emailed and tweeted to tell me the counterfeiters already have them. I refer you to my earlier post about phony leaks. Everyone's favorite thieves are simply manufacturing jerseys based on concept art. As I've said before, this would not be the first time. And it surely won't be the last. Be patient; don't waste your money.

For what it's worth, I can't say how close the fakes will be to the real thing as I haven't seen the final designs yet. They could be close or miles away. But since the Jets haven't scrambled to assemble a press conference on short notice, I'm guessing it's the latter. 

I also expect to have another edition of JerseyWatch posted before the end of August, but aside from one busy week, there hasn't been a lot of news this month. Hopefully this will hold you over until then.

Update on Friday · Sep 16 · 2011 | 10:40 AM PDT by Chris

Winnipeg Jets

The Jets finally unveiled their new home and road uniforms 10 days ago. Here's another look at them.

Washington Capitals

The Caps announced they will bring back their retro Winter Classic jersey for 16 road games this season.

The new season is shaping up to look pretty nice. And I don't think there will be any other new jerseys to add to this list for the 2011-12 season. You've now seen everything there is to see.

The Summer of the Phony Leak

Presumably, you visit Icethetics to keep abreast of the latest hockey jersey and logo news. It stands to reason that you'd also count on this site to set the record straight when something is amiss. That's today's topic.

Leaking unreleased designs is by no means a priority here, but it happens on occasion — as seen yesterday with the new Ottawa Heritage Jersey. It's not my purpose to foul up any team's marketing plans. However, this summer has been especially lousy with "leaks" that aren't really leaks at all.

It's all thanks to a bunch of halfwits who aren't clever enough to find an honest way of making money. They sell cheap knock-offs of NHL jerseys. But this is old news. The new trend over the last few years seems to be these manufacturers turning fan-made, Internet-posted concepts into "authentic" merchandise.

Over the past few weeks, I've been inundated with emails from readers convinced that one of these aforementioned outfits has leaked the Winnipeg Jets or 2012 Winter Classic jerseys. Time for me to step in.

The apparent Winnipeg Jets jersey "leak" that's been floating around the web is nothing more than a mutation of Columbus Blue Jackets jerseys.

Alleged Jets leak is nothing more than a recolored Blue Jackets jersey

It doesn't take a trained eye to see this is a Photoshop job, not an official photo that's been leaked. The collar on both jerseys is a dead ringer for the collar on the official Reebok photo of the Blue Jackets' home jersey. Almost everything below the collar is taken directly from the official photo of Columbus' third jersey. Only the stripes and colors have been altered. 

If you're still not seeing it, study some of the details. Look at the creases and the way the sleeves hang. There's no question it's a direct copy. Even the stripes along the waist line up perfectly with the Jackets jersey. And to make all of this moot, True North chairman Mark Chipman has already said these are not the jerseys. He didn't say "no comment," he said this isn't the design. Take that for what it's worth.

Having made my point, I should also say that I haven't seen the design of the official Jets' uniforms, so I can't say with any certainty that they won't look anything like this. They might, though I highly doubt it. (I also doubted the logo leak an hour before I was proven wrong so there's that.)

The alleged 2012 Winter Classic jersey "leaks" bouncing around are based off of a concept posted on Icethetics in June.

Phony Winter Classic 2012 jerseys based on concept art

As you can plainly see, these jerseys were born out of a concept created by DC Visual Arts, which I posted on the blog in June. Not only have they ripped off the jersey designs — which, let's be honest, are not all that original in the first place, but rather based on historical sweaters — but they've even used the guy's Winter Classic logo.

Quakers-based Flyers concepts have been all over the place as have white Rangers jerseys with the logo instead of the wordmark on the front. You can see lots on the Icethetics Concepts page alone. Look, if it comes down to someone just wanting a physical representation of their own design, there are legitimate ways to go about it. But let's call this what it is. These boneheads are saying they're "authentic" just to make a buck. It's embarrassing.

As with the Jets, I'm not saying these designs could not possibly be similar to the 2012 Winter Classic jerseys, but simple fact is, the event hasn't officially been announced yet. We know from the schedule that the Flyers will host the Rangers in the elements on the afternoon of Jan. 2, but who knows whether they'll even have new retro jerseys. In fact, both teams are already wearing throwbacks on a regular basis.

My goal here isn't to be a downer. I'm just trying to help you separate what's real from what's not. You don't have to buy it, but I have offered evidence. And just understand that if/when any NHL uniform design does leak, it certainly won't be coming from an illegitimate Chinese company that makes lousy knock-offs.

Some final thoughts: If you're the sort of person who's eager to hand his money over to an illegal business for a fake NHL jersey, then you lose the right to complain when your team has a shitty season or the owner does anything you don't like — be it snubbing a high-value player or not fixing up a run-down arena. It just makes you a hypocrite. Buy officially licensed merchandise and support your team. That's my bit.

Update on Monday · Aug 8 · 2011 | 10:16 AM PDT by Chris

Time for a follow-up. I've read a number of emails and tweets questioning whether a Chinese counterfeiter would really go to the trouble to produce a jersey based on nothing but a fan-made concept. But to even think that you have to assume they're smart enough to know the difference. Come on.

The answer is, of course they would do that. They've done it before. It was just last year, in fact, that fake Winter Classic jerseys turned up for the Pittsburgh Penguins and Washington Capitals. Unfortunately for anyone who bought one, they were based on nothing more than a concept design.

Fake 2011 Winter Classic jerseys produced based on concept art

Let me take you back through this quickly. It began July 28, 2010 when regular Icethetics contributor Ryan Haslett posted these concepts on his own blog. I assume one of his readers picked them up and re-posted them on a message board or another site that the Chinese counterfeiters like to cruise.

At some point in August or September they went on sale. In late September, I wrote a blog post that proved the Penguins jersey was fake. Not just counterfeit (because that would mean they were based on an official design), but flat-out phony.

The next argument is usually this: "But they got the Capitals' jersey right!" Well, they didn't. Ryan nearly did. The stars across the front are a little too small and the Winter Classic patch goes on the shoulder, not the chest. That aside, let's be honest. This was the only real possibility for a throwback jersey for the Caps. Not a terribly difficult one to predict.

Now, I'll leave you with a look at the actual 2011 Winter Classic jerseys.

Trenton Titans Return to ECHL

The ECHL welcomed the Trenton Titans back into the league today, filling the gap left in New Jersey's capital city with the demise of the Trenton Devils.

The team has already launched its new website — which at this point, merely links you to its Facebook and Twitter pages. Today's announcement also confirmed the Titans will be affiliated with the Philadelphia Flyers. And the club's new logo will be the same as the one introduced when they first hit the ice 12 years ago.

ECHL commissioner Brian McKenna at Trenton Titans press conference / Martin Griff, The TimesThe franchise played under the Titans name from 1999 until 2007 — a tenure which included a 2005 Kelly Cup championship — at which point the New Jersey Devils bought the franchise and rebranded it, just as they'd done the year before with the AHL team in Lowell, Mass.

All the Devils' affiliates were called the Devils and basically had the same logo and uniforms for the next few years. Last summer, when the Albany River Rats became the Charlotte Checkers, the Lowell Devils headed to Albany. They then became the Albany Devils.

On July 6, the New Jersey Devils gave up on their ECHL player development plan and shut down the Trenton franchise. It was then bought up by new owners who rebranded it with that familiar Titans moniker. So Trenton hockey fans aren't missing a beat here.

So like the resurrection of the Winnipeg Jets, what's old is new again in hockey this year. And full credit to Chris Creamer over at SportsLogos.net for predicting the return of the Titans more than a month ago! Included in a blog post was the revelation that the ECHL has re-registered the Titans trademark on June 21. He assumed either the ECHL was getting into the retro gear business, or the Titans were staging a comeback.

But wait, there's more...

St. John's AHL Team Unveiling Name & Logo

When True North moved the Atlanta Thrashers to Winnipeg, it caused a ripple effect that impacted several other leagues, including the AHL. The arrival of the Jets displaced True North's Manitoba Moose, who have since found a new home in St. John's, Newfoundland. Now they're getting a name and logos.

The AHL tweeted this morning that the new St. John's franchise will officially unveil its branding identity (meaning name and logo) on Friday morning at 11 AM local time. That's 9:30 AM Eastern and 6:30 AM on the west coast — which is far too early for me. It's widely believed the team will be named the St. John's Ice Caps.

The Ice Caps would obviously be affiliated with the Jets. And because the Moose were previously affiliated with the Canucks. But there's an easy fix. The Thrashers' departure left the Chicago Wolves without an affiliate, so naturally Vancouver is filling that void.

Unrelated to the Jets' move, there was another three-way affiliate swap this summer. The Buffalo Sabres are once again joining forces with the Rochester Americans. Their former affiliate, the Florida Panthers, have hooked up yet again with the San Antonio Rampage. (Didn't I just say what's old is new again?) That left the Portland Pirates and Phoenix Coyotes without partners so they just sort of looked at each other and said, hey why not?

This will all be explained again in graphic form in the Icethetics Season Preview in September.

What about the Jets' jerseys?

With the question of the logos fully answered, what now remains is this: What will the new Winnipeg Jets jerseys look like?

Details have been eking out at a slow pace, but a pace set by the franchise itself, for a change. Icethetics reader Jacob McInnis tweeted what he heard True North chairman Mark Chipman talking about on FAN 590 on Tuesday.

For one thing, Chipman said the only red on the uniforms will be in the maple leaf on the logos. Now that extra shade of blue in the alternate wordmark makes sense. He also said the secondary mark, the wings, will be the shoulder patches.

New Jets in new T-shirts / JetsAs far as when the new sweaters will be unveiled, I still haven't seen anything official, but the expectation is still early September.

One thing worth noting however, are the new Jets T-shirts which you can find in both light blue and dark blue — keeping us guessing about which color the home jersey will be. This photo (right) was tweeted by the team earlier today.

Frankly, the logo looks better on dark blue, but I would love the irony of the Jets using the same color jerseys as the Thrashers did. Though I'm sure Atlanta fans wouldn't find it nearly as funny.

Jacob also said Chipman talked about a desire to honor old Jets jersey numbers, similar to what the Toronto Maple Leafs do. This makes more sense that all out retiring numbers for players who never actually suited up for this particular franchise.

Got any other Jets nuggets I've missed? I'd love some links if these details are in print somewhere.

And there's a reason that this final link is at the end of this post. Lots of folks went nuts-o when they thought this alleged "NHL 12 leak" was the Jets new uniform. I'm not saying it again. But obviously, it isn't. It's a Capitals jersey. That is all.

By the way, I do hope my contempt for these EA video game "leaks" is coming through. I wouldn't want to downplay it at all. Just saying.