0004: All-Stars in Columbus
Not all concept art has to involve jersey designs. We see that today with Adam Heineman's take on a logo for the 2013 NHL All-Star Game, which the league announced will be hosted by the Columbus Blue Jackets next January. Interestingly, this logo fits well with the standards we typically see in the All-Star Game logo each year — lots of stars and based on the host team's logo. (It helps that the Blue Jackets' logo is primarily a star as it is.)
Nice work here. What do you think the odds are we see something similar when the logo is finally unveiled for real? For what it's worth. Here's what the NHL has been using in an official capacity to promote All-Star Weekend 2013:
Chris
Well, the Columbus-based NHL All-Star Game never happened in 2013 due to the prolonged lockout. But that didn't stop Adam from revisiting his logo design after a year and a half. I like the new touches.
Adam Heineman 
Reader Comments (3)
A very nice concept. If I may suggest, change "game" to italics as it will remain consistent with the rest. I know it fits nicely next to the ribbon but consistency in the type should be more important. Very nice work though!
it would be awesome if the 91-92 uni's were used this year
Well done! It fits well with Columbus' style. I'm just a bit iffy on the main font.