Sunday
Mar032013

0379: Myrtle Beach Palmettos

John Quincy King adds another custom team to our Beer League Series today. He's come up with the Palmettos of Myrtle Beach, S.C. Want to see your beer league team featured here? Send along your jersey design and even a few photos if you've got them.

Saturday
Mar022013

0378: The AHL in the Elements

When the NHL canceled the 2013 Winter Classic, it also effectively canceled one of two outdoor AHL games — since the ice sheet they were counting on was never built. It would've been the Grand Rapids Griffins hosting the Toronto Marlies, but it didn't happen. Maybe next year when the Winter Classic is expected to be rescheduled. In the meantime, this is what frequent contributor Ryan Haslett thinks the two clubs should wear when they eventually do meet up in the elements.

Friday
Mar012013

0377: Two Blue Freak Out

On Tuesday, I acknowledged the abundance of Isles concepts on these pages and offered up an example of a good one. Today, for Freak Out Friday, we hit the other end of the spectrum. Andy Bugelli seems to have a better handle on manipulating NHL video game software than designing hockey sweaters. Still, what do you think of the Islanders in a lighter blue?

Thursday
Feb282013

0376: Becoming Generals

In today's concept, Avi Stein imagines a rebranding for the Columbus Blue Jackets as the Columbus Generals — you know, after a few military promotions. For a crest, he's opting for the unused logo seen in a video on the Blue Jackets' official website last year. For the shoulders, he's borrowing a logo originally designed by Tim E. O'Brien.

Wednesday
Feb272013

0375: A Blast of Burgundy

If the Avalanche ever opt for a more traditional jersey design, Bastian Schmülling has just what they need right here. I think this is a fantastic look.

Tuesday
Feb262013

0374: Long Live the Lighthouse

I know the Islanders get featured here an awful lot, but a good concept is a good concept. And this one by Matt McElroy is very good. I don't know why the Islanders have never tried to pursue a lighthouse logo again. Did the 1995 rebranding debacle leave such a bad taste in everyone's mouth that they dare not suggest anything good might have come of it? A third jersey would've been the perfect place to test the waters of a new secondary logo. Instead, we got text on a black jersey — the two biggest no-no's in the third jersey world.

Monday
Feb252013

0373: Grey Monday

You don't see a lot of grey jerseys in the NHL. Or any, really. So Nick Burton's Winnipeg Jets jersey would be one of a kind. What do you think?